introducing
NEW STYLES
Engineered for adventure, these shades offer unmatched clarity, comfort, and durability. Whether you're exploring the outdoors or cruising through the city, they’re built to keep up with every move.
Rockies Rooted. Built to Roam.
Designed here. Tested here. Trusted everywhere. Our optics are built to take on whatever the adventure ahead throws your way.
Sun’s out. Shields on. Send it.
Harbinger Shield
Cutting-edge sunglasses for cycling and touring. Optimum lenses, Z-Resin frame, & ProFlex grip—built to conquer every mile. Lead the charge!
Community Champions
We want to say ‘Thank You’ with exclusive deals for active military, veterans, first responders, nurses, medical providers, hospital employees, government employees, teachers and students.
Commitment to Sustainability
We're passionate about giving back to the places we love to explore and are always seeking new ways to reduce the environmental footprint of our products and practices.
What We Believe
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